This week in the world’s #1 newsletter on leadership communication:

• The Habit Stack Great Communicators Use​
• On the Show: $500,000 Newsletter Side Hustle by $30M CEO​
• Book Recommendation: Play the Looxooong Game

The Habit Stack Great Communicators Use

Atomic Habits by James Clear has sold more than 25 million copies worldwide. The Power of Habit by Charles Duhigg has sold more than 3 million since 2012.

Most leaders apply the power of habits to fitness, sleep, and productivity. Few apply it to communication.

I'm an extrovert. Conversations come naturally to me – and for a long time, that felt like enough. But when I started preparing deliberately for the important ones, everything got better in my business and in my relationships.

The ease was always there, but the intention changed the results. That's why I practice certain habits with my CEO coaching clients.

Here are the seven one-minute habits top communicators use every day:

1/ They prepare for every conversation

Ask yourself these three questions:

How do I want to show up? (Character.)

Where is the other person coming from? (Context.)

What’s my key message? (Content.)

2/ They use the BMW method for confidence on command

Body – sighing, breathing, moving.

Mind – they show up to give not to get and reframe nervousness as excitement.

Words – clarifying the message before opening their mouth.

3/ They practice 1-minute delegation

Vision first: explain the goal and the big picture.

Then commitment: get others to own the goal.

Execution: get out of the way and leave the details to them.

4/ They structure their ideas before they speak

Three frameworks worth memorising:

Goal – Problem – Solution

What – So What – Now What

Problem – Solution – Benefit.

5/ They make their message memorable

Compression: make it short.

Contrast: show how it's different.

Cadence: make it sound right. If it doesn't stick, it didn't land.

6/ They give 1-minute feedback

Celebrations first – what went well?

Then challenges – where do we need to improve?

Then commitments – who does what by when?

7/ They make a plan – then make it bigger

Start with the simple idea: "Set clear priorities for Q3."

Then elevate it: "Align and inspire the team."

Then keep it tight: three priorities. Not ten.

The science is settled: small habits compound in a big way. Which one are you building next?

(If you would like this as a one-page cheat sheet, you can get it here.)

ON THE SHOW

$500,000 Newsletter Side Hustle by $30M CEO

▶️ Episode 321 with Tyler Denk on YouTube, Spotfiy or Apple.

​​​

From TechCrunch to Arnold Schwarzenegger, Tyler Denk is CEO of the newsletter platform behind some of the biggest names in media.

What makes Tyler unusual is that he's not just a CEO of a company doing $30 million a year, he's using content to stand out in a tough market.

Highlights:

​00:58 Platform Distribution: Risking Your Community

​07:31 Why Storytelling is Key

​19:39 Creator & CEO Hybrid Lifestyle

​21:59 Customer Acquisition in the AI Age

▶️ Episode 321 with Tyler Denk on YouTube, Spotfiy or Apple.

BOOK RECOMMENDATION

Play the Looxooong Game

I had the chance to meet Dorie Clark in person last week at a mastermind in Atlanta. Dorie is one of the world’s top business thinkers and leadership experts.

She's every bit as sharp and generous in conversation as she is on the page – and the core message of The Long Game landed even harder after talking with her directly.

The book is about one uncomfortable truth: you already know what matters most to your future. You're just too busy to work on it.

The way most successful leaders operate rhymes with three ideas she builds the whole book around:

1/ Strategic Patience. Success takes longer than you expect. The leaders who get there have a longer tolerance for ambiguity.

On a one-year or three-year horizon, there's lots of competition, but if you're willing to think in seven-year intervals, there's hardly anyone competing with you anymore.

2/ Optimize for Interesting. Follow your curiosity. What genuinely interests you will build skills and open doors you couldn't have planned for.

3/ Build relationships slowly. No asks for a year. Real professional relationships are built through consistent generosity over time and then compound.

The through-line across all three? You can't rush any of it. But you can start today.

You don't need more time, but you need to overcome the busyness that makes it hard for all of us to play the long game.

This weekend, why not pick one relationship you've been neglecting and reach out – with no agenda.

Have an inspired weekend,

Oliver

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