This week in the world’s #1 newsletter on leadership communication:

• Be the leader companies can’t find​
• On the Show: LinkedIn for Leaders
• New Course: Mastering Communications as a Leader

Be the Leader Companies Can’t Find

Hi Reader,

I've never been more bullish on leadership communications than I am right now.

My prediction: leadership communications – your human edge – will be one of the few skills that survives the AI revolution.

And right now is the single best moment there has ever been to become a top 1% communicator.

Last December, the Wall Street Journal ran a piece titled "Companies Are Desperately Seeking Storytellers."

US job postings mentioning "storyteller" have doubled, and executives name-dropped storytelling on earnings calls 469 times in 2025, up from 359 the previous year.

The money follows the demand: many in-house storyteller roles now pay up to $400,000. Some even reach $1 million. OpenAI, Anthropic and Netflix are among the companies bidding for them, according to Fortune.

Organizations see what I see and they're rewarding these skills more than ever: superior speaking, persuasive storytelling, and leading difficult conversations to positive outcomes.

So I'm hosting a free masterclass this Wednesday:

Become the Rare Communicator Companies Can't Find

Wednesday 19th August, 5:00pm CEST / 4:00pm BST / 11:00am EDT

This is for you if you lead in an organization. Most leaders have built their careers on technical expertise – the exact thing AI is replicating faster and cheaper.

That's why it's now crucial to also master the one thing AI can't replace: your ability to move people. To make them listen, believe, and act.

Here's what we'll cover in the 60-minute masterclass:

• How to tell stories that make people remember you and act on what you say.
• The speaking habits that separate the top 1% from everyone else (and how to build them fast).
• A simple way to turn your hardest conversations into positive outcomes.
• Why communication is your strongest hedge against AI – and where to start today.

Plus a live Q&A with me, where I'll take anything you've got on communications.

Only a limited number of seats – grab yours now.

See you Wednesday!

ON THE SHOW

LinkedIn for Leaders

▶️ Episode 337 on YouTube, Spotify or Apple.

How do you become a top 1% leader on LinkedIn? All it takes is one hour a week.

I take LinkedIn very seriously (I am a LinkedIn Top Voice and LinkedIn Learning instructor with an audience that’s bigger than that of the CEOs of Ikea, Caterpillar, and Toyota combined.)

In my new video, I share the exact system I've used to coach 100+ leaders into the top 1% of profiles on the platform.

It's called PACE: Profile, Audience, Content, Engagement. Four moves that turn your presence into a magnet for the right opportunities without spending hours a day, without posting cringe, and without AI slop.

Inside the video, I break down:

• The three categories people instantly sort you into.
• The headline mistake that makes people assume you'll sell to them.
• The simple math to add 2,500 relevant contacts a year.
• Why one post a week is enough to hit the top 1%.

You can do it too: Fix your profile in an hour, then spend one hour per week to enter the top 1% among one billion LinkedIn users.

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NEW COURSE

Mastering Communications as a Leader

I went to California in June to record courses on leadership communications with LinkedIn Learning.

The good news: they are free (as long as you have a paid LinkedIn subscription). More than 2500 people have already taken the advanced course for leaders.

It covers the core skills leaders need to connect and lead with impact: crafting compelling messages, building executive presence, and navigating high-stakes conversations.

You’ll learn to apply structured storytelling frameworks, listen actively, and respond with composure under pressure.

I also cover how AI tools can support your communication process – refining tone and message clarity – without replacing the authenticity and judgment that define strong leadership.

​Start the course here. ​

Have an inspired weekend,

Oliver

PS: Join my live cohort – small group, big results.

Eo Ipso Communications GmbH

c/o Mindspace

Uhlandstraße 32, 10719 Berlin

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